Transforming Healthcare Marketing
Achieving Results Through Innovation
Discover how Incept Health leverages AI-driven strategies to deliver measurable outcomes for healthcare organizations.
Campaign Success Stories
A Showcase of Our Impact
Clinically Integrated Network
A new Medicare Advantage plan entered a competitive market with low initial awareness. A targeted digital strategy quickly boosted engagement and delivered strong early enrollment results.
The Opportunity
Low patient awareness of network benefits.
The Move
Patient education campaign with email, social media, and programmatic DSP messaging.
The Win
- 28% improvement in patient awareness scores
- Helped drive over $7M in value-based care revenue for independent practice members
- 90% positive member satisfaction scores
Incept Health can help you, too. Schedule a call today.
Western NY BloodCare
The Opportunity
Engage a set of patients whose hematologist closed their practice.
The Move
A highly-targeted programmatic campaign reaching those patients.
The Win
- 15% conversion rate from target pool
- Patient roster growth
- Increased awareness led to key network growth among industry peers
Incept Health can help you, too. Schedule a call today.
QuickPay
The Opportunity
Deliver a website with a user journey that engaged with two audiences – provider and patient.
The Move
Streamline UI/UX with clear calls to action that support both audiences.
The Win
- Site developed and launched with third-party tools to activate audiences
- Adjustments made based on analytics to improve user journey
- Routine updates maintain AIO/SEO visibility
Incept Health can help you, too. Schedule a call today.
Recovery Options
The Opportunity
Foundational deficiencies resulted in brand not reaching its full potential.
The Move
Brand refresh, structure location information online for improved user experience, repair inefficient website, boost SEO.
The Win
- Improved access organization’s information
- Boosted reputation, resulting in collaboration opportunities with national organizations
- Established organization as a leader in their field
Incept Health can help you, too. Schedule a call today.
Harmonia
The Opportunity
Organizational growth left client with staffing needs.
The Move
Increase awareness of open positions with targeted programmatic campaign, publish engaging landing page to entice applicants.
The Win
- Video advertising achieved CTR >200% over standard
- Some targeted locations achieved CTR >400% over standard
- 160% increase in website visits over previous year during length of campaign
Incept Health can help you, too. Schedule a call today.
Fenyx
The Opportunity
Seed-funded startup needed go-to-market strategy and support.
The Move
Develop member engagement automation, hyper-targeted digital outreach for employer groups, access and organize data to build potential client base.
The Win
- Established prospective member communication strategy via Email and SMS.
- Built brand strength and trust in market, producing leads that led to new members.
- Launched strategy to scale marketing engagement in order to meet market needs.
Incept Health can help you, too. Schedule a call today.
Regional Medicare Advantage Plan
A new Medicare Advantage plan entered a competitive market with low initial awareness. A targeted digital strategy quickly boosted engagement and delivered strong early enrollment results.
The Opportunity
Low initial enrollment as new market entrant competing against established plans.
The Move
Comprehensive digital campaign with geofencing, video pre-roll, display advertising, and search marketing.
The Win
- #2 in local market enrollments during first AEP
- 9,900+ ad clicks in a one county service area
- 22% above benchmark click-through rate
- $287 cost per enrollment change bullet to "43% below industry average
Incept Health can help you, too. Schedule a call today.
CINergy
The Opportunity
Raise awareness for the network of physicians who are part of the CINergy family.
The Move
Develop strategic display, video, and social media advertising, along with a paid Google Search presence.
The Win
- Campaigns generated over 265,000 impressions
- Programmatic advertising garnered Click-Thru Rates 100% above standard, and
social media results were 200% above standard - The campaign drove 24 potential patients to contact a practice
Incept Health can help you, too. Schedule a call today.